I needed a different model
I have never seen myself as an evangelist. Maybe that is a strange admission for someone who has been a cross-cultural missionary for more than 35 years. I enjoyed leading evangelistic Bible studies when I was a church planter in the Philippines. I found great delight in crafting and sharing a brief Gospel message at the end of each of our TESOL nights at the Central Baptist Church in Kyiv a few years ago. But just walking up to random strangers and initiating conversations about the Gospel has never fitted my personality. Nor did it seem particularly effective. My own distrust and avoidance of salesmen is probably part of the problem here. I would prefer a different model of evangelism.
My problem was further compounded by the amount of time I devote to interacting with other cross-cultural workers. The longer I have been in mission leadership roles, the fewer opportunities I have had to share the Gospel with those I meet on an ongoing basis. I needed a model that fit the new realities in my mission assignment.
As the years passed, my guilt due to my lack of evangelistic involvement prompted me to look for a different way of evangelizing. I thought maybe I should find a model that would play to my strengths in technology. I think I can also say that this was the leading of the Spirit.