In this second blog post discussing the ten cultural value orientations of Cultural Intelligence (CQ)1Go to to see a summary of all 10 CQ cultural value orientations., I will focus on the values related to communication and decision-making. It is important for the cross-cultural worker to understand these different values in order to avoid misunderstanding and offense. In order to help you, I offer an example in each value orientation pair. I’m sure you can come up with examples from your ministry context.

Again, I’ve included a discussion question after each summary of the three identity related cultural value orientations. Please share your comments. I would enjoy hearing your thoughts.

Low-Context/Direct and High-Context/Indirect:

Communication styles differ in important ways between low-context and high-context cultures. In low-context settings, the relationship between people is a small factor in many conversations. For instance, the length of the line at a checkout counter is more important than the relationship one has with the cashier when deciding where to line up. People speak directly and frankly, and value clarity in others. Meeting agendas in low-context settings are usually brief and to the point. The chairperson who moves the discussion along quickly to reach decisions is admired.